All projects

Support in definition of body type strategy
Trend- & Future Research (DE)
Define appropriate innovation organisation
Corporate Management (NL)
Build concept development process
Design & Marketing (NL)
Implement product design style globally
Discovery & Design (DK)
Visualise development process
Concept Development (NL)
Find and select potential design partners
Design Studio Europe (DE)
Define an early-phase design process
Design Studio Europe (DE)
Build and implement a designers toolbox
Product & Market Development (DK)
Define definitions and scope of innovation
Product & Market Development (DK)
Define design strategy
Product & Market Development (DK)
Improve product development process
Product & Market Development (DK)
Develop coherent brand expression
Int. Brand & Comm. (NL)
Build design management organisation
Category Development (UK)
Find and assess potential design partners
Category Development (UK)
Build online management system for design
Category Development (UK)
Build design process and toolbox
New Technology Group (UK)
Create project briefing tool
Design Center (ES)
Support program towards design leadership
Corporate Management (ES)
Build design process crossing all brands
Group Product Design Mngt. (DE)
Educate designers in presentation skills
TV Production Design (DE)
 

Selected project

Previous project Next project: 169
client Group Product Design Mngt. (DE)
project Build design process crossing all brands
assignment

To deliver an integrated design process for the total brand portfolio of the Vaillant Group.

approach
  1. Analysis of the portfolio strategy and competitors
  2. Develop an ideal product brand design process based on best practice in other industries
  3. guide the implemention of the process
complexity

To align the design process between the brands and the numerous product platforms.

value
  • Clear roadmap for developing unique design languages for each brand
  • Strong alignment between branding, engineering, supply and design